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An associate partner with Axis Securities Limited

Axis Direct
Finkeda support@finkeda.org
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Explore Smarter Ways to Invest in Equity

Trusted Partnership
Invest Long Term
With our Cash product, pay the full buy value and get shares in your Demat account. Invest through Finkeda via Axis Securities and build your portfolio for the long term.
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Invest Systematically
With our Equity SIP product, create wealth over time without having to time the market. Finkeda, through Axis Securities, makes systematic equity investing simple.
Explore Smarter Ways to Invest in Equity
Trusted Partnership
Buy Now. Pay Later
With our E-Margin product, pay as low as 25% now and carry trades for up to 240 trading days. With Intraday, pay as low as 15% and make the most of market opportunities today
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Buy Today. Sell Tomorrow / Trade Smartly
With our Inter-Settlement product, take advantage of tomorrow’s market movements. With our Cover product, assign stop-loss and trade up to 5 times your money.
Finkeda
Finkeda

Why Choose Stock Investing on Finkeda Powered by Axis Securities?

Think Long-Term. Think SIP
01
Think Long-Term. Think SIP
While you pay the full value of your shares with the cash product, the SIP product allows you to grow your wealth without timing the market.
E-Margin (MTF)
02
E-Margin (MTF)
The E-Margin product lets you take a larger exposure with confidence. Pay as low as 25% now and carry trades for up to 240 trading days.
Intraday Trading Made Simple
03
Intraday Trading Made Simple
Pay as low as 15% and grab the day's opportunities. Assign stop-losses and trade up to five times your capital with cover products.
Buy Today. Sell Tomorrow
04
Buy Today. Sell Tomorrow
With the Inter-Settlement product, you can purchase stocks, keep the position open overnight, and sell it on the next trading day.
Digital Convenience
05
Digital Convenience
Experience completely paperless onboarding and track your investments.
Finkeda
Finkeda

Get Started in 2 Easy Steps

How to Invest in Stocks?
A step-by-step guide to beginning your stock market journey
Connect with a Finkeda Expert
1
Connect with a Finkeda Expert
Call us at 0806 9627 000 or email us at support@finkeda.org to get started.
Get the Guidance
2
Get the guidance
Our team will guide you through the required steps and process to get started.
Finkeda
Finkeda

Key Features & Benefits

Finance That Matches Your Ambition
Think Long-Term. Think SIP
Systematic Wealth Creation
While you pay the full value of your shares with the cash product, the SIP product allows you to build long-term holdings gradually without the need to time daily market movements.
Finance That Matches Your Ambition
E-Margin (MTF)
Margin Trading Facility
Take a larger exposure with confidence by paying as low as 25% upfront, with the option to carry trades for up to 240 trading days as per exchange terms and conditions.
Finance That Matches Your Ambition
Intraday Trading Made Simple
Structured Day Trading
Pay as low as 15% margin to participate in day opportunities. Manage your exposure effectively by assigning stop-loss orders with cover products for up to 5x capital usage.
Finance That Matches Your Ambition
Buy Today. Sell Tomorrow (BTST)
Inter-Settlement Facility
Purchase qualified stocks today, hold the position overnight, and sell on the next trading day without waiting for full settlement delivery.
Finance That Matches Your Ambition
Cash (Delivery) Product
Complete Ownership & Long-Term Holding
Invest for the long term by paying full value for your shares with direct delivery into your Demat account, earning full rights to corporate dividends and company growth.
Finkeda

Frequently
Asked Questions

How Is Equity Calculated?

Equity can be calculated using the following formula:

Equity = Total Assets − Total Liabilities

What Is Equity? Example

Equity can apply to an individual asset, such as a property, or to a business. It is calculated by subtracting liabilities from the total value of the assets.

For example, if a person owns a home worth ₹4,00,000 and has a mortgage of ₹3,00,000, their equity in the property would be ₹1,00,000.

How Can You Invest in Stocks?

You can invest in stocks in two primary ways: directly by purchasing shares or indirectly through mutual funds.

Why is equity important?

Equity can help indicate the portion of an asset that you own after accounting for the associated liabilities. It can also provide a broader view of your financial position.

Can equity change over time?

Yes. Equity can increase or decrease as the value of an asset changes, liabilities are paid down, or additional investments are made.

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Disclaimers

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Investments in securities market are subject to market risks. Read all the related documents carefully before investing. (Refer this disclaimer for the section - Why Choose Stock Investing on Finkeda Powered by Axis Securities?)

Investments in securities market are subject to market risks. Read all the related documents carefully before investing. (Refer this disclaimer for the section - Key Features & Benefits)